Design research and strategy
To make successful products for companies that see diverse sets of users, we take a holistic approach. We benchmark a product against the market to identify and better understand its users and to clarify the path, tools, and processes needed to best design it.
User testing lets us develop better apps from first release, reducing cost and rework. We handle recruiting, Q&A, and conducting tests while our clients enjoy the benefit of full qualitative research and analysis.
Visual design defines a product’s look, feel, and character in more ways than one. Typography, color, proportion, hierarchy, and layout are some of the essential concepts our team considers in-depth. Our designs get users to engage, enticing them to come back for more, especially when design is married with opportunities found in the technologies we champion.